Awareness about the Ill-effects of Snoring to Boost Sales of Anti-snoring Devices

A rise in the geriatric population and incidences of obesity and technological advancements in the field of anti-snoring gadgets is likely to work in favour of the global anti-snoring devices market. In addition, rise in alcohol consumption and smoking and augmented awareness about snoring is likely to pave way for rapid growth of the global anti-snoring devices market in the years to come. Weight is considered one of the leading problems for the habit of snoring, which usually affects people with obesity.

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Snoring is basically the sound of turbulence and resistance occurring in the upper airway. As opposed to popular belief, nose does not generate the sound of snoring, it originates from the back of the upper airway. At the back of the tongue, oropharynx might become restricted at the time of sleeping. During this time, muscles leave the upper airway open whilst keeping the patient relaxed. This becomes more prominent at the time of rapid eye movement (REM) sleep. Muscles are most relaxed at the time of REM sleep. The soft tissues located at the back of throat vibrate causing the sound of snoring.

Demand to Ride on the Back of Increased Consumption of Alcohol and Tobacco

The growth of the global anti-snoring devices market is estimated to be influenced by the technological progress made in the field. In addition to that, less invasive nature and low cost of these devices is estimated to work in favour of the growth of the market. The multiple benefits of anti-snoring devices is another important growth factor that is likely to drive the demand of these devices in the years to come.

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As a result of rising disposable income, there is an increased prevalence of alcohol and tobacco consumption, which contributes toward snoring. Furthermore, increased awareness about the ill-effects of smoking and development of advanced-level products are estimated to boost the sale of anti-snoring devices in the years to come.

Author: Rohit Bhisey

As Head of Marketing at TMR Research, Rohit brings to the table over a decade of experience in market research and Internet marketing. His dedication, perseverance, and passion for perfection have enabled him to achieve immense success in his field. Rohit is an expert at formulating new business plans and strategies to help boost web traffic. His interests lie in writing news articles on technology,healthcare and business.

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