North America to Retain Dominance in Global Vitamin E Market

San Francisco, California, Nov 22, 2017: A new research study by TMR Research has found that the global market for vitamin E has been experiencing a remarkable upsurge in its size and is expected to continue growing over the next few years. The research report, titled “Vitamin E Market – Global Industry Analysis, Size, Share, Trends, Analysis, Growth, and Forecast 2017–2025,” offers an in-depth and unbiased study of this market considering its current and historical performance. The market boosters, prominent trends, barriers, opportunities, challenges, and the growth potential in this market have also been assessed by analysts which conducting this research.

According to the research report, the global market for vitamin E is observing a tremendous rise, thanks to the increasing awareness among people pertaining to the benefits of vitamin E on human health, especially on the skin. Over the coming years, the market is likely to benefit from the increasing application of vitamin E in cosmetics, states the market study.

On the geographical basis, the Middle East and Africa (MEA), Latin America, Europe, North America, and Asia Pacific (APAC) are considered as the key contributor to the global market for vitamin E, states the research report. North America, among all, has emerged as the leading regional market for vitamin E across the world. The tremendous rise in the deployment of radio-frequency (RF) beauty techniques in the fashion and the film and television industries is the main factor that has influenced the demand for vitamin E in North America. This regional market is projected to maintain its dominance over the next few years on the grounds of the increasing apprehension over the invasive surgeries among consumers in this region.

The U.S. has acquired the leading position in this regional market, thanks to the significant rise in the geriatric population base, augmenting interest of consumers towards dietary supplements, and the presence of robust distribution channels. Europe has also surfaced as one of the dominant markets for vitamin E across the world and is likely to retain its position in the near future due to the high demand for vitamin E in the animal feed industry in Germany and Russia.

Among other regional markets, Asia Pacific has emerged as the most promising one on account of the substantial production of meat. China and India, with massive meat production capacity, are the most prominent domestic markets for vitamin E in Asia Pacific. Japan, owing to a increasing base of geriatric population that relies on vitamin E supplements to stay healthy and fit, is also fast emerging as a leading domestic vitamin E market in this region, reports the study.

The research report also provides a comparative assessment of the competitive landscape present in the worldwide market for vitamin E by conducting a review of the profiles of the leading vendors of vitamin E across the world, such as ADM, American River Nutrition, Cargill, COFCO Tech Bioengineering, and BASF. It further offers the analysis of the key business development strategies of these companies, followed by their share in the global market and their annual revenues and unique selling points (USPs), in a bid to determine the current hierarchy among them. Presently, the key companies in this market are focusing on increasing the production of vitamin E and associated products to match with the ever-rising demand of consumers across the world, notes the research study.

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