PayPal announced its collaboration with Google’s Android Pay as PayPal intends to work beyond conventional means that stretch to mobile applications and regular retailers. This partnership will allow PayPal to be a method of payment for users through Android Pay service. Thus, users will have the convenience using this payment service for Uber, Walgreens, Subway, and Dunkin’ Donuts in the near future. The service will enable users to see their balance on PayPal along with letting them include their cards to the account in the coming next months. Google’s digital wallet has brought the rivals to agree on a common ground, making the purchasing experience easier and convenient for users.
The moves is in line with the company ongoing efforts to collaborate with rivals as it did with Visa. The partnership between Visa and PayPal has allowed users to make payments via smartphones. Additionally, it also allowed Venmo users to withdraw money from their Venmo account that is linked to Visa cards. PayPal has been sincerely making efforts to be a part of the digital payments landscape.
Apple Emerges as a Strong Contender
PayPal has joined hands with MasterCard for enabling store payments. This collaboration has allowed PayPal’s Braintree merchants to use MasterCard’s digital wallet as a mode of payment. The company is trying to break into the stiff competition created by Apple Pay by increasing users for its point-of-sales. The digitization move by Apple is estimated to lure in 86 million users for the company. Following similar footsteps is expected to help the economy, vendors, and consumers over the coming few years.
Contactless payment is such a relief in countries such as India where strategic government moves such as demonetization are in the run. And for developed nations, this not-so-new but hot payments concept is an escalation in the world of commerce that tellingly widens up the customer service portfolio. Falling on similar lines, Samsung Pay is currently making the news columns with its “revolutionary way to pay” mobile payment setup. However, tech newbies might find it surprising to know that contactless payment has always been around, since two to three years.
Contactless payment is just what it reads, meaning you can complete cashless payments without even swiping or inserting your card into a point of sales (PoS) device. All you need to do is wave your smartphone at a PoS machine.
Contactless Payment Works on Three Types of Technology Platforms
Magnetic secure transmission (MST) is a cost-effective technology that allows merchants to process contactless payments without the need to make a new hardware investment. It simply emits a magnetic signal from customer’s smartphone which can be read by a conventional PoS terminal magnetic strip card reader.
Contactless payment on ICICI’s Pockets app is a perfect instance of the host card emulation (HCE) technology. You need an Android operating system on your mobile phone to use HCE at any near-field communication (NFC)-enabled terminal. It converts physical debit or credit cards into virtual cards.
The NFC technology is the most average of all as it mandates both merchant’s PoS terminal and customer’s card to be NFC compliant. However, transactions can be completed even using stickers and tags besides cards. The Tap & Go Debit Card of the State Bank of India is a practical example of the NFC technology.