Nutritionists, health professionals and consumers alike are witnessing a spike in their interest in avocado, a fruit sitting at the helm of massive popularity. The hyper versatile fruit is a good source of healthy mono-saturated fatty acids and grows in tropical climate. It is also rich in mineral and vitamins such as C, E, K, and B6. The list of health benefits goes on. It is also good for maintaining a healthy metabolism, blood pressure, and liver function. Additionally, it is also a source of folic acids and rich in antioxidants.
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Therefore, one industry, that is taking the popularity on a serious level is the food and beverages industry. And, so it does not come as a surprise to view avocado smoothies and new recipes hitting the internet in a big way. And, the popularity can be well gauged by the fact that information as minute as the right way to dice the fruit is also available on the web.
It is important to note here that a high incidence of cardiovascular diseases, coupled with rising awareness of avocados’ health benefits is helping the market grow by a considerable value as the fruit is known to be rich in potassium and antioxidants. Additionally, high incidence of eye disorders is also leading to demand for avocado to be added to diet.
Also, personal care products companies are also focusing on adding fruit to the product, especially, in the skin and hair care range. A large number of masks – both skin and hair – and creams and lotions have avocado as an active ingredient.
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One of the most significant regions of the global avocado market landscape is the Asia Pacific, which is seeing demand for avocado increase, owing to refinement of palette, and high disposable incomes. Additionally, this is supported by a robust retail framework.