From 2019 to 2029, the global spray hair dye market will chart a sturdy growth rate. Multiple factors will drive it forward. Some of the prominent ones are growing prevalence of applying temporary hair colors, and increasing demand for convenient products. It is quite pertinent to note here that players in the market, who are both active and aware, identified these trends in quick time and came up with technologically enhanced products which are known for superior performance. Besides, some of these also provide UV protection, moisturizing properties, and impressive scalp care benefits.
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However, it is significant to note here that while the market is on an upward growth curve, there would be factors present in the landscape that will hamper growth. The one prominent factor is growing awareness regarding harmful impact of chemicals in hair colors.
As far as the regional analysis of the global spray hair due market is concerned, Asia Pacific (APAC) region is set to dominate over the forecast period. Some of the reasons are high fashion awareness, increasing disposable income, and efforts directed towards marketing by players operating here. Other notable regions will ne North America and Europe which will lay claim to a notable share of the overall market growth owing to presence of strong layers and high spending power among people.
The market is fragmented. It is also competitive and players have a keen eye on product improvement, innovation and aggressive marketing. Names that are well-known in the global spray hair dye market are L’Oreal, Henkel AG & Co. Inc., Liese, Goldwell, Wella, Clairol, HOYU, Shiseido, Estee Lauder, Cot Inc., Unilever Group, and Godrej, among others. It has been noted that players are opting for varied measures to lay claim to larger market share over the period and are highly reliant on offline distribution channels.
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