Software Defined Video Networking Market Rises Owing to Flexibility the Product Accords to End Users

In one of its recent reports, titled, “Software Defined Video Networking Market: Global Industry Analysis and Opportunity Assessment 2017-2027,” presents a 360-degree view of the market. It unravels the factors promoting or hindering the market. Further, the report throws light on the companies operating in the market, their sales and revenues, and based on it tries to gauge the size of the market. It also tries to examine the competitive dynamics in the market by using market leading tools, namely SWOT Analysis and Porter’s Five Forces.

The report finds that software defined networking is becoming popular among service providers since it enables them to better tackle challenges pertaining to network upgrades. Further, software defined video provides inventive services to customers, with a scalable and flexible architecture. This has been particularly useful for the television and video industry, since it allows providers of content to choose the architecture best suited for their operations, without having to depend on traditional hardware equipment.

At the forefront of driving the global software defined video networking market is the increasing number of consumers viewing content and diverse video formats in the market. This has driven up demand for software defined video networking. It allows content providers to streamline and manage the video processing and delivery systems. The report observes that software defined video networking facilitates optimization of on-premise and cloud-based resources to bring about a balance between operating and capital expenditure in the entire video processing.

An additional benefit is that software defined video networking underpins both public and private cloud infrastructures. This, in addition to the fact that it does not cost a lot to install software defined video networking solutions, is leading to swift growth in the market.

One drawback hampering growth in global software defined video networking market is the fact that not many organizations are aware of its advantages.

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In order to study the global software defined video networking market in-depth, the report segments it based on different parameters. For example, depending upon type, it bifurcates the market into services and software. Based on end users, it classifies the market into large enterprises and SMEs. With respect to geography again, the report segments the global software defined video networking market into Western Europe, Eastern Europe, North America, Latin America, Asia Pacific, and the Middle East and Africa. Of them, the software defined video networking market in North America is currently the dominant region. This is because of the presence of many key players in the region.

Prominent participants in the global software defined video networking market include Evertz Microsystems, Ltd and Elemental Technologies, Inc. The nimble players in the market are seen focusing on product development and partnerships so as to grow their shares.

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