Rising Trend to Provide Appetizing Appearance of Food is Driving Demand for Serveware from Residential Sector

Over recent few years, serveware market is witnessing demand from residential sectors too. People are trying to enhance the aesthetic of both food being served and dinner table. Earlier, these serveware were prominently used in restaurants, hotels, airlines, railway pantry, gathering and events, and many other dining places. The purpose behind using serveware was to provide appetizing appearance of the food being served. Also, these wares helped serve food in neat and clean manner.

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Hence, commercial segment is leading in the global serveware market. However, the trend is likely to change now. There are many factors influencing the demand rate for serveware from residential sector-

  • Social media, food bloggers, and TV shows such as Master Chef, Chopped, Hell’s Kitchen, and many others are influencing on the art of plating and serving. Attractive and aesthetic plating aids to enhance the food appearance.  The trend seems to have positive impact on growth of the market.
  •  With growing demand for serveware from the residential sector, the manufacturers are producing the same in various designs. They are using multiple materials to provide different benefits to the users. Also, manufacturers are multipurpose serveware that can be used as both serveware and bakeware. For example, Hawkins Futura has introduced cook-n-serve bowl in the market. The bowl can be used for the purpose of cooking and serving.
  • Further, expensive china, glassware, and ceramic ware serveware is flooding in the market. This is catering to the rising demand for serveware. People are using it as a perfect gift item at anniversaries, farewells, weddings, and similar occasions.

Moreover, cleaning and maintenance of such serveware is quite easy. Hence, people are widely adopting it in residential sector for hosting small gatherings as well as daily use.

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Aforementioned factors are likely to contribute immensely in the global serveware market in coming future.

Author: Rohit Bhisey

As Head of Marketing at TMR Research, Rohit brings to the table over a decade of experience in market research and Internet marketing. His dedication, perseverance, and passion for perfection have enabled him to achieve immense success in his field. Rohit is an expert at formulating new business plans and strategies to help boost web traffic. His interests lie in writing news articles on technology,healthcare and business.

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