Resistance Bands Market to Witness Promising Growth as Consumers Become More Aware about Impending Benefits of Different Products

A resistance band is an elastic band, which is used for strength training purpose. These bands are also used for physical therapy, especially for people who have been suffering from muscular injuries. These bands help in gradual rebuilding of strength in those muscles. It is expected that the popularity of these resistance bands will improve in coming years of the forecast period ranging from 2019 to 2029.

Color Coded Bands to Cater Wide Range of Audience

Resistance band is a regular piece of equipment, which is used in variety of physical therapy sessions. It is widely used by people who have faced muscular trauma and are trying to rebuild their muscular strength and memory. These bands form a key equipment in several physical strength rehabilitation centers. Using these bands, patient can exercise to gain better control of their elbow, knees, shoulders, and leg movements. These resistance bands are also used for building core body strength of the patient by improving the muscular imbalance.

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Typically, resistance bands come in color codes such as green, yellow, and red. Each color symbolizes the level of resistance the band offers. Consumers can thus make a selection of a resistance band as per their requirement, level of fitness, endurance, and convenience.

In recent years, there have been quite a few developments in the field of resistance bands. Several new companies have entered in the field and are expected to make the market even more fragmented. The companies in the global resistance band market are expected to focus more on developing innovative and aesthetic products in order to attract more number of users. For instance, in October 2017, Xiaomi, the Chines electronic giant, announced that that the company has launched a smart elastic resistance band called Mind It. With an already diversified product portfolio, addition of this product, will further strengthen Xiaomi’s business.

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Author: Rohit Bhisey

As Head of Marketing at TMR Research, Rohit brings to the table over a decade of experience in market research and Internet marketing. His dedication, perseverance, and passion for perfection have enabled him to achieve immense success in his field. Rohit is an expert at formulating new business plans and strategies to help boost web traffic. His interests lie in writing news articles on technology,healthcare and business.

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