Pueraria Extract Market Benefitting from Growing Trend of Consuming Fortified Food

Transparency Market Research has published a new report, titled “Pueraria Extract Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017 – 2025.” Due to the increase in the consumption of fortified  food as well as the herbal supplements throughout the world, the Pueraria extract market is flourishing, and because of the usage of natural products as well as alternative medicines in the North America and Europe for curing reoccurring diseases, it has further boosted the pueraria extract market throughout the assessment period. The consumers today are extremely focused on living a healthy lifestyle and this is what is carrying forward the market for pueraria extract. Pueraria extract is known to prevent diabetes, blood pressure, cholesterol level, as well as heart diseases and this is what is leading to the growth of pueraria extract in the developing as well as developed countries.

Also, globally the need for natural health supplements is rising and this is leading to the demand and usage of pueraria extract. Pueraria extract is taken into use for the healthy and improved functioning of metabolism as well as immune system. However, one hurdle for pueraria extract is the less knowledge of its existence amongst the people and this may prove to be a hurdle for the pueraria extract market globally. There is no scientific evidence that proves the effectiveness of pueraria extract and hence even this is stopping a lot of people from consuming it.

The Pueraria extract also helps for minimising the effects of aging as well as also helps in minimising the levels of estrogen in the body as the pueraria extract has phytoestrogen effect. Because of its number of uses, pueraria extract is predicted to have a great CAGR. Owing to a large herbal consumer base in the United States of America as well as Asia Pacific, it is predicted that these regions will dominate the market.

Since there is already an existence of fortified food as well as herbal supplementary in the north america, it is predicted that this region will have a strong hold on the pueraria extract market. And since pueraria is widely used in the form of traditional medicine in the asia pacific region, even this region is expected to have a decent share of this market after north america. People also consuming herbal supplements in the regions of Latin America and Europe, and this is projected to boost the demand for pueraria extract during the assessment period.

On the basis of form, the pueraria extract market is divided into capsule, powder, and liquid. In the end use industries, it is the liquid and powder form that is used majorly and hence they have a larger share in the market. On the basis of end-users, the pueraria extract market is divided into beverages and foods, personal care, pharmaceuticals, dietary supplements, as well as cosmetics and amongst these the supplements sector is predicted to have a bigger hold.

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Key players within the global pueraria extract market are as follows: AuNutra Industries Inc, Amax NutraSource, Inc., Carrubba Inc., Naturex Group, Xi’an Green Biotech Co., Ltd., Organic Herb Inc., and Xian Yuensun Biological Technology Co., Ltd.

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