The global market for processed poultry meat is expected to expand at the back of rising customer demand for food with high-protein content. The global market can be characterized by a range of rules and regulations that have lately been introduced by governments and international bodies with regards to the sale of poultry meat. The Food Safety and Inspection Service (FSIS), a branch of the U.S. Department of Agriculture (USDA), has filed a petition asking suppliers of processed poultry meat to include cancer-warning labels on the products. Although this is an important step for the betterment of the health and food industry, it is expected to affect the market for processed poultry meat.
Nevertheless, the supply of processed poultry meat has been a traditional practice across several regions which is expected to keep enhancing the growth prospects of the market. Moreover, the population of non-vegetarians has also increased in recent times, which is also anticipated to fuel demand within the global market for processed poultry meat.
The global market for processed poultry meat can be segmented on the basis of geography and end-user. Since the market is widely dispersed across the world and there are several end-users of processed poultry meat, it is important to analyse each of the aforementioned segments to understand the market dynamics.
The report by TMR is a wholesome representation of the global market for processed poultry meat. Several trends and opportunities have surfaced in the market in recent times, and the report aptly describes each one of them to extend a holistic viewpoint.
Global Processed Poultry Meat Market: Trends and Opportunities
The growth of the global market for processed poultry meat is primarily influenced by the increasing demand for food with high protein content. Furthermore, the conversion rate of feed has gone up in recent times, which has reduced the prices of processed poultry meat. This has made it possible for low-income groups to consume meat more frequently than before and has given an impetus to the growth of the global market. Moreover, poultry meat contains lesser calories relative to red meat, which also brings the former under the spotlight of attention for health-conscious consumers. However, the strict regulations stipulated by the government with regards to the sale of processed poultry meat could hinder the growth of the global market.
Global Processed Poultry Meat Market: Regional Outlook
The consumers of poultry meat are present across all the geographical longitudes but the market in Asia Pacific is expected to expand at a robust rate over the coming years. This is due to the preference of the people for poultry meat in countries such as India and China. In North America, due to strict regulations of the government, the growth rate of the market is projected to remain steady over the coming years.
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Global Processed Poultry Meat Market: Competitive Landscape
Some of the key players in the global market for processed poultry meat are Cargill, Inc., Tyson Foods, Pilgrim’s Pride Corp., and Sanderson Farms. These market players are expected to adhere to government norms to avoid any discrepancies in operation.