Increased Consumption of Multivitamin Tablets to Drive Demand within Mineral Supplements Market

Intake of key nutrients is considered as a panacea for several diseases. The human body requires a balanced diet that includes all key vitamins and minerals. This factor has led the pharmaceutical industry to develop multivitamin tablets and capsules. Furthermore, research studies have pointed to the need for feeding children with mineral-rich foods. Hence, it is safe to expect that the global mineral supplements market would expand at a sturdy pace in the years to follow.

Food adulteration has become a major concern for medical practitioners and doctors. This factor, coupled with the focus on healthier eating habits, has popularised mineral supplements. Moreover, the growing availability of mineral supplements across retail outlets has also emerged as a key trend.

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  1. Nutritional Supplements for Improved Eye Health

It is a well-established fact that adequate mineral intake is helpful in improving eyesight. This factor has led to the development of eye-specific mineral supplements. Hence, advancements in the field of oncology and related fields shall usher in fresh revenues in the global market. On the flip side, warnings by the FDA about the dangerous impacts of mineral supplements could hamper market growth.

2. Vitamin and Mineral Supplements for Elderly

The availability of specialized mineral supplements to suit the needs and body requirements of the geriatric population has also aided market growth. Several companies are focusing on developing supplements that can help the elderly in dealing with problems related to old age. Furthermore, the use of mineral supplements by women of all age groups has also given a thrust to market growth.

Some of the prominent vendors operating in the global mineral supplements market are Abbott, Amway, Nestle S, Glanbia plc., and Herbalife International of America, Inc.

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Author: Rohit Bhisey

As Head of Marketing at TMR Research, Rohit brings to the table over a decade of experience in market research and Internet marketing. His dedication, perseverance, and passion for perfection have enabled him to achieve immense success in his field. Rohit is an expert at formulating new business plans and strategies to help boost web traffic. His interests lie in writing news articles on technology,healthcare and business.

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