An increasing vitamin D deficiency in people across the world is being noted. And, as cases mount up and awareness regarding the impact grows, demand for ingredients that can replenish the body are set to witness and increase. This is the reason that TMRR projects growth for vitamin D ingredients market from 2019 to 2029.
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The remarkable growth in the market would also lead to generation of a sting of interesting opportunities. These promise growth and profitability to those players who are actively seeking these out and ready to tap into at the right time. Growth in valuation is also anticipated. As mentioned above, awareness regarding these ingredients, growing conscious global population and increasing demand in a number of industries is leading the market on to a high growth curve.
Favorable governmental regulations coupled with initiatives by pharmaceutical companies to improve awareness levels are paying off too. Schools and local healthcare bodies are also enabling the dissemination of critical information regarding vitamins, minerals and so on to ensure improvement in health of the population.
In the fragmented vendor landscape of global vitamin d ingredients market, mergers and acquisitions are being noted with the aim of improving reach and market positioning. Some of the most know players in the market that form the topmost tier in hierarchy are LycoRed Limited, Dishman Netherland, Fermenta Biotech, BASF, Glaxo Smith Kline, and Barr Pharmaceuticals, among others. These players make the market landscape competitive and are currently investing towards research activities.
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Region-wise, the North American market would be significant. It will hold a huge share of revenue. Factors that are many and diverse such as presence of strong companies, high level of awareness and an ageing population are laying the ground work for growth in the market over the forecast period. Favorable regulations are also prominent growth propellers.