Daimler in Transformation Mode to Evolve its Tiny Smart Car

Daimler, the parent company of Mercedes Benz is all set to debut a self-driving, electric smart car at the upcoming motor show at Frankfurt next month. The company envisions that the SmartVision EQ fortwo Concept will make a mark for car sharing services in European cities. With the vision that the vehicle will be cited as a white and blue Car2Go vehicle, the company wants to grow the pool of its 2.6 million car-sharing customers.

Smart Vision EQ Lacks Conventional Features, LED Panels Replace Headlamps

Regarding the features of the vehicle, there are no controls and it lacks a steering wheel and conventional pedals. Previously, Daimler and Mercedes-Benz offerings have experimented with joysticks and non-conventional means to operate driving functions. However, with the Smart EQ concept, Daimler can foresee that the future need to be on the lines of a driver’s car.

Besides this, conventional headlamps have been replaced by LED panels that can imitate different appearances. While the appearance is similar to a Smart when blank, there is speculation that the Smart Vision EQ concept is set to let go convention even on the exterior.

Smart is going all-electric in the U.S. as it is in the mode to discontinue gasoline-powered vehicles for electric drive coupes and convertibles. The concept employs a 30 kWh electric motor, which may sound small but could be workable considering its minute dimensions.

Nevertheless, a Smart that incorporates some of the aforementioned ideas is not too unlikely. Mercedes-Benz is expected to introduce its dedicated electric EQ brand shortly and has plans to add 10 dedicated electric vehicles by 2022, which includes a new Smart and a large SUV.

Author: Rohit Bhisey

As Head of Marketing at TMR Research, Rohit brings to the table over a decade of experience in market research and Internet marketing. His dedication, perseverance, and passion for perfection have enabled him to achieve immense success in his field. Rohit is an expert at formulating new business plans and strategies to help boost web traffic. His interests lie in writing news articles on technology,healthcare and business.

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